Like the ideas, they are great.
My view is we need to attract capable effective members of the party through use of cultural signalling. At present I don't think the party really speaks to high capability politically engaged tech culture people. This is what the alt-right did. Their hackers and online campaigners came from somewhere very different to the traditional republican recruiting channels.
Ironically this movement, this party was first in that territory to recruit people with these skills, and we ignored and pushed it away in a desperate attempt to be taken seriously. Ironically the alt-right co-option of our space is now taken very very seriously politically, but we still are not.
We cannot sit around hypothesising great ideas of what we need to do to educate and gain media attention if we cannot sustain it with an organisational capability - that means people with skill and motivation and a command and control structure for fast, agile, independent action.
Yet to see this organisation effect anything more meaningful than a press release, so I would tender our current strategic command and control function isnt working to the level we need nor is the talent we recruit up to the task we need. Change. We need change.